Brand partner spotlight: Sherwin-Williams and the most popular paint colors

Brand partner spotlight: Highlighting the most popular paint colors with Sherwin-Williams logo

Founded in 1866, Sherwin-Williams has spent the last 155 years creating a legacy of growth, creativity and innovation. They have one of the industry’s most recognized portfolios of branded and private-label products sold exclusively through more than 5,000 company-operated stores and facilities.

CBUSA members can work with Sherwin-Williams as a national brand partner. By choosing Sherwin-Williams, builders can feel good knowing they’re using high-quality, sustainable paint products when building their clients’ homes.

Sherwin-Williams has a list of the top 50 paint colors that are trusted and will continue to stand the test of time. Here are five of the most popular choices from the list that homeowners keep coming back to again and again.

1. Agreeable Gray (SW 7029):

Let’s start with a true crowd-pleaser – Agreeable Gray. As its name suggests, this warm neutral strikes the perfect balance between gray and beige, making it an ideal backdrop for any decorating style. Whether paired with crisp whites for a modern look or rich wood tones for a cozy feel, Agreeable Gray is sure to bring harmony to any room.

2. Repose Gray (SW 7015):

Another top contender in the world of neutrals is Repose Gray. With its soft, understated charm, this versatile shade has become a go-to choice for homeowners looking to create a serene and inviting space. Whether used on walls, trim or kitchen cabinets, Repose Gray adds a touch of elegance whatever space it’s in.

3. Sea Salt (SW 6204):

Homeowners longing for a coastal escape without leaving the comfort of their home should look no further than Sea Salt. This soothing sage-green hue evokes images of sun-drenched beaches and ocean breezes, making it perfect for bathrooms, bedrooms or any room that needs a touch of relaxation.

4. Alabaster (SW 7008):

For clients craving a timeless, elegant look, Alabaster is the epitome of classic beauty. This soft white with warm undertones is a recurring favorite for walls, trim and even ceilings, adding a sense of lightness and airiness to any room. Whether used alone or as a complement to bolder hues, Alabaster never fails to impress.

5. Pure White (SW 7005):

When it comes to selecting the perfect paint color for a client’s home exterior, look no further than Pure White. This classic white lends a timeless elegance to any property and creates a striking contrast against lush greenery, vibrant flowers and natural stone accents, enhancing a home’s curb appeal. Its bright hue reflects sunlight, keeping homes cooler during hot summer months while radiating a welcoming warmth throughout the year. Whether adorning a traditional colonial facade or a sleek modern exterior, Pure White promises to elevate every home’s exterior aesthetic.

Ready to start saving on Sherwin-Williams’ always-trending paint colors for your home builds?

With these five standout shades, Sherwin-Williams has made it easier than ever to bring homeowners’ home design dreams to life. Whether they’re drawn to the soothing simplicity of neutrals or the bold allure of statement colors, there’s a Sherwin-Williams paint color to suit every style.

Log in to the CBUSA Member Portal and go to Contracts Central. From there you can complete your Sherwin-Williams enrollment survey. Start earning rebates today on the most popular paint colors and give your clients the look they love.

About The Author

Chelsea Cole

Chelsea Cole Chelsea Cole is a senior content marketing specialist at Buildertrend