Your clients have busy lives, and as a home builder, you want to create a space they’ll find functional and beautiful. Kitchen countertops are one of the highest touch points in a home. They take the wear and tear of daily life.
Kitchen countertops can be the spot for kids to tackle homework, a place to prepare a delicious meal or just a catch-all for mail and random receipts. Whatever your clients use their countertop for, they need it to last.
CBUSA has partnered with Cambria to provide your business with superior quartz countertops. Cambria’s quartz countertops are resistant to stains, chips and scratches – while also being food safe. Cambria is the only American family-owned company specializing in quartz surfaces, with over 60 years of manufacturing experience. Equipped with their own processing facility and company-owned mine, they’re the top tier in countertop surfaces. We’re excited to partner with them so you can provide your clients with their custom countertop designs.
What is quartz?
Quartz is a natural stone that’s known as one of the hardest minerals on Earth. It’s not only extremely durable and reliable, but it’s also beautiful and versatile with many designs, colors and patterns. Homeowners choose quartz countertops because they have a luxurious and modern look that lasts over time.
What are the pros of quartz countertops?
With quartz countertops, the pros heavily outweigh the cons, and they are a top choice when building your next home. Present this list to your clients to show them the positives of choosing quartz countertops. They’ll be assured they’re investing in a countertop that will last a lifetime.
- The main benefit of quartz countertops is their durability. The beauty is sure to last over time.
- Quartz countertops are low maintenance. Unlike granite, marble and other surfaces that require regular maintenance, they never have to be sealed.
- We all know that kitchen countertops endure plenty of spills. Quartz countertops are nonabsorbent and won’t stain. They also don’t harbor harmful bacteria like other porous materials.
- Quartz countertops are versatile. Homeowners often lean toward quartz for its many beautiful designs, colors and patterns. They can choose from solid, monochromatic colors to bold patterns with intricate veining and movement.
- This type of countertop is scratch resistant, which is another reason it’s low maintenance.
How does quartz compare to other countertop materials?
When presenting your clients with countertop choices, they may want your expertise on the best materials. By comparing quartz to other options, you’ll see that quartz stands superior to granite, marble, concrete and soapstone. Here’s the proof:
Quartz countertops vs. granite
Quartz is a hard mineral making quartz countertops much stronger than granite countertops. While quartz is resistant to liquids and stains, granite absorbs those liquids and will stain. Quartz countertops don’t require maintenance, while granite will require regular maintenance. Granite needs to be sealed and polished regularly. Lastly, quartz can be manufactured for use in many unique applications, which is impossible with granite.
Quartz countertops vs. marble
Quartz countertops are a good choice over marble because quartz is more durable. Marble will scratch and stain easily, while quartz doesn’t. Marble will require frequent maintenance, as opposed to quartz which never needs to be sealed or polished. Marble is also absorbent, so it will stain and harbor bacteria, unlike quartz which is nonabsorbent. In addition, acidic foods can cause etching on marble countertops, which isn’t a concern when using quartz.
Quartz countertops vs. concrete
Quartz is a natural stone material, and concrete isn’t. Concrete is a mixture of water, cement, sand and gravel. Concrete is porous and susceptible to stains, unlike quartz, which is stain resistant and nonabsorbent. Concrete countertops require sealing. On the other hand, quartz countertops never need sealing or polishing. Additionally, concrete is very heavy and hard to install.
Quartz countertops vs. soapstone
First, quartz countertops are more durable than soapstone. While quartz countertops don’t stain or chip, soapstone tends to etch and scratch easily. Soapstone is also soft and powdery which makes it more susceptible to damage from knives and heavy dishes. Unlike quartz, soapstone also needs to be oiled regularly to maintain its appearance. The appearance of this material will darken over time, while high-quality quartz will maintain its appearance without maintenance or upkeep.
Ready to start using Cambria quartz countertops for your home builds?
Enroll in the Cambria program through CBUSA’s Contracts Central.
Log in to the CBUSA Member Portal and go to Contracts Central. From there, you can complete your Cambria enrollment survey.