ROI: The real return on investment when you join
Joining CBUSA is a business decision, and like any business decision you want to know what you’re getting in return.
What does ROI really look like with CBUSA? Hear directly from a builder member about the value, relationships, and business advantages they’ve gained through the network.
What you can expect from this webinar
Topic
What the real return on CBUSA membership looks like, and where builders see that value show up in their business.
Solutions
A firsthand look at how group purchasing power, rebates and supplier partnerships translate into real savings and long-term growth.
CBUSA value
How membership gives builders the tools, relationships and community they need to run a more profitable, sustainable business.
Steven Sanders-Myers
Purchasing Manager, Brightwater Homes
Meet the speakers
With over 20 years in the construction industry, Steven Sanders-Myers has seen firsthand how project management impacts efficiency, quality, and sustainability. While his passion has always been in building, the last decade has shifted his focus to sustainable construction, renewable energy, and responsible building practices that consider future generations.
Under Steven’s leadership, Brightwater Homes has made a bold shift in energy efficiency. Just two years ago, they built their first two net-zero energy homes. By the start of 2025, they will have transitioned to 100% net-zero energy or zero-energy-ready homes—more than 35 homes a year.
Ryan Lipchek
Vice President of Sales, CBUSA
Ryan Lipchek has been in the construction industry since 1997. After 10 years with a Top 5 national builder, he joined CBUSA, where he has spent 19 years helping grow the company into a network of nearly 1,000 builders producing over 16,000 homes annually and generating more than $12 billion in revenue.
Ryan is an expert in supply chain management, homebuilding and leveraging purchasing power. He speaks nationwide on improving builder profitability by streamlining purchasing processes and implementing effective systems.
Abbie Stanton
Director of Marketing, CBUSA
Meet the moderator
Abbie Stanton leads brand strategy, content development and demand generation for CBUSA. With a background as an entrepreneur, she brings a unique perspective to the challenges builders face, helping translate complex insights into clear, results-driven strategies. She plays a key role in strengthening CBUSA’s market presence and aligning marketing with growth objectives.